Web banners

A high-exposure sponsorship position on Building.co.uk offers advertisers the opportunity to promote their company’s products and services to a large audience of key decision makers throughout the construction industry.

As a result of our market penetration and robust site traffic, we’re able to offer several sponsorship opportunities to fit every budget.

We can also provide full statistics of the amount of views (page impressions) that your advert receives as well as the quantity of people who clicked on it (clickthrough rate).

Web banners are not only useful for getting traffic to your site through people clicking on them, but they also provide brand exposure.

Home page: As the main navigation page for the site, the homepage offers high profile ad positions.

All other pages: From our daily articles to our high traffic section pages such as technical, practice, people, student and buildings we can offer advertising throughout the rest of our site to suit your campaign. All other pages are sold on a CPM (cost per mille) rate.

View all rates and specifications

The images below are examples of advert positions, please check with the sales team when ordering for the exact page position of each banner.

Available advertising positions

Top Banner / Leaderboard

Leaderboards (or top banners) can appear across the top of every page on building.co.uk, with the exception of the homepage. Offering excellent visibility this is most effective with strong creative and a definitive call for action.

Size: 728(w) x 90(h) pixels

Top MPU

MPU is a prominent position on every page very close to the key page content.

Size: 300(w) x 250(h) pixels

Bottom MPU

MPU is a prominent position on every page very close to the key page content.

Size:

Normal size – 300(w) x 250(h) pixels

Jumbo size – 300(w) x 600(h) pixels

Bottom Banner

Bottom banners can appear across the bottom of every page on building.co.uk. Offering excellent visibility this is most effective with strong creative and a definitive call for action.

Size: 728(w) x 90(h) pixels

Page Peel

Page peel

This is one of the most imposing means to promote online. Your message sits behind the page accessed by users, teasing them to peel the page via a ‘dog-ear’.

View an example page peel at the top of this page, just scroll to the top and place your mouse over the ‘dog ear’ in the top right (no click necessary).

Sizes:
75(w) x 75(h) pixels (Dog ear)
800(w) x 600(h) pixels (Peel back)